AbhiBus has launched its new Edge app at Prawaas 4.0, designed to streamline bus operators’ operations and campaign management. The app, an extension of the Edge web platform, utilizes AI to provide tailored campaign recommendations, real-time notifications, and performance insights. It also integrates AbhiBus ads solutions, allowing operators to optimize their campaigns across multiple channels. The app’s Crew Performance Module helps manage operational efficiency, while real-time analytics and flexible targeting filters improve campaign reach. With features like pre-designed templates, auto-renewal, and easy setup, the Edge app aims to enhance operator efficiency and drive growth.
Source : https://www.indiantelevision.com/technology/software/applications/abhibus-launches-edge-app-for-bus-operators-at-prawaas-4.0-240830
